Sure, we can do a thought leadership piece on that

Sure, we can do a thought leadership piece on that

 

A publishing philosophy is not a mission statement, a list of content pillars, or a style guide. Those are useful things, but none of them answer the question a content team faces when a senior leader asks for a thought leadership piece on a topic that has nothing to do with what the team has been building.

Content teams without a publishing philosophy bend to the loudest voice in the room. Content teams with one have a basis for the conversations that actually determine whether thought leadership gets built.

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How regulation killed the community bank and what's being done to fix it

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America has lost more than 2,000 community banks since 2010, and the ripple effects are being felt hardest in rural and small-town America, where these institutions are often the only source of credit for farmers, small businesses, and local families.

The culprit is a regulatory environment that made starting a new bank nearly impossible and running an existing one increasingly exhausting. Now, OCC Comptroller Jonathan Gould is pushing back, streamlining the chartering process, cutting unnecessary compliance burdens, and even flagging AI as a potential equalizer for smaller institutions.  

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88% of comms leaders are not ready to lead an AI transformation

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AI adoption inside organizations is increasingly an internal communications problem, not a technology one. See the article >>>

EVENTS CALENDAR

APR 8 – Breaking Narratives
A virtual roundtable where executives gather to discuss the latest in Financial Marketing and Communications. Topics will be announced Monday, April 6.

MAY 6 – 2026 Salary Survey: Insights and Trends
Produced in partnership with Opinium and The Works Search, the 2026 Salary Survey reports on the changing remuneration landscape of marketing and communications roles within the financial services industry. Discover compensation trends and what it will take to recruit top talent to your organization in 2026. 

MAY 12 – 2026 Spring Forum NYC
This afternoon blends intimate small-group discussions with practical strategies and dedicated networking time with senior peers who are actively strengthening trust, testing new tools, and proving that communications drives enterprise value.

MAY 20 – LinkedIn Live: The Life Moments That Shape Insurance Decisions
Moderated by Rumya Nalawadi, Business Lead, Insurance at LinkedIn, this discussion will explore the changing consumer landscape reshaping insurance marketing, and what insurers can do to identify key milestones, connect with consumers early, and balance education with clear and accessible messaging.

Work with the finance thought leadership experts. Let’s connect.