You’re spending. You’re testing. You’re tweaking. But somehow, your paid social ads still aren’t converting. The clicks are limp, the conversions are worse, and your return on ad spend (ROAS) looks more like a Stop sign than a success metric. |
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On average, affiliate marketing drives up to 40% of financial brands’ net new accounts, making it one of the most impactful growth channels available.
Findings from LinkedIn and Coalition Greenwich show that 68% of investors don’t expect weekly updates, yet half say consistent communication builds confidence. This highlights the tension between frequency and trust.
Marketing leaders from LinkedIn, J.P. Morgan Wealth Management, and HSBC unpacked new proprietary research revealing how investors want to be reached at a recent Financial Narrative LinkedIn Live.
NOV 12 – Breaking Narratives Executive Roundtable
Our monthly virtual roundtable, where executives gather to discuss the latest in Financial Marketing and Communications.
NOV 18 – New York City Fall Forum
An afternoon featuring top financial comms keynote speakers, panel discussions on today’s most pressing topics and more.
NOV 25 – London Summit
We are proud to announce our inaugural UK Summit, bringing together leading voices in financial marketing and communications.
DEC 4 – Communicating Trust and Credibility in an Age of Volatility
In this virtual event, Financial Times shares exclusive research on how brand trust drives decision-making and lasting relationships, including standards for transparency, reliability, and data security under tightening regulations.