Unlocking powerful customer testimonials

It’s a beautiful thing when a customer is happy. Even better when they express their satisfaction during a call or in writing. But don’t let compliments go idle. It’s up to you to put their kind words to work, helping sell your financial product or service.

Customer testimonials can help convince future prospects that they’re in good hands. Here’s how to get testimonials and use them more effectively.

Bringing big bank experience to the middle market

When Critical Point Partners needed to communicate their M&A expertise across multiple service offerings and verticals, Finance Studio delivered the goods with refreshed website design and more compelling copywriting. Check out the new site.

What we're reading

What Is Topical Authority in SEO & How to Build It: Can you imagine your website ranking for every single keyword related to your niche? Yes, yes you can.

Economist perspective

Sinking Profits Mean Layoffs to Follow: A recent dispatch from our Chief Economist, Milton Ezrati, published in Forbes.

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