How to swipe endless SEO-driven content (ethically)
Your competitors—especially big-budget ones—publish content on the regular. They may even invest tens of thousands of dollars to rank highly on Google.
But even if your brand doesn’t have huge resources or ad budget, you can still glean enough information from that content to create high-value, SEO-driven articles your target market will devour.
Plus, you have an opportunity to make yours even better.
Giving a human voice to a banking authority
When Goldman Sachs branched into retail banking with Marcus, the bank had to differentiate from its traditional, institutional voice.
What we're reading
13 Tips on Writing Blog Posts That Rank on Google: How to write blog posts that are optimized for Google Search.
After you read the Hubspot post, grab our free on-page SEO blog template here.
Meet the Members Speed Networking Event: This session is set up to skip the small talk and dive right in, using guided prompts to spark deeper conversations.
This month’s topics: tech tools, goal setting, and planning for 2024.